All Articles Tagged ‘Brooke Shields’
Thursday, August 5th, 2010

BNET, by Jim Edwards, August 4, 2010, Allergan (AGN) had a great Q2 2010 earnings report: revenues were up 10 percent to $1.2 billion. In terms of Botox, breast implants and tummy tucks the recesssion is well and truly over.
But Allergan did not do this alone. It had help from Hollywood. As CEO David Pyott > Read More
Tags: Aczone, Allergan, BOTOX, Brooke Shields, celebrity campaign, celebrity spokespersons, Claire Danes, Kathy Ireland, LATISSE, Marisa Tomei, Michael Welch, The Latisse Wishes Campaign, Vicki Iovine, Virginia Madsen
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Tuesday, July 13th, 2010

In the rarefied decision-making precincts of the entertainment world, the idea of an A-List movie star or celebrity endorsing anything other than a blue chip consumer product has long been considered a sure fire way to “cheapen” the celebrity’s “brand.” Although A-listers have frequently appeared in PSAs for serious illnesses such as diabetes > Read More
Tags: A-list celebrities and endorsements, Boniva, Brooke Shields, celebrity campaigns, Claire Danes, disease awareness campaigns, Gwyneth Paltrow, LATISSE, osteoporosis, pharmaceutical celebrity campaigns, product endorsement, Rob Lowe, Sally Field, Sharon Stone
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Friday, March 27th, 2009

(IRVINE, Calif., March 27, 2009) /PRNewswire/ — Allergan, Inc. (NYSE: AGN) hosted a star-studded event last night in Hollywood to launch LATISSE™ Wishes, a charitable public awareness campaign designed to help make wishes come true. Actress Brooke Shields and beauty expert to the stars Anastasia Soare will lead the campaign to generate $1 million to > Read More
Tags: Allergan, Anastasia Soare, Angie Harmon, Brooke Shields, Debi Mazar, Debra Messing, eye lash lengther, hypotrichosis, Jennifer Coolidge, Jewel, LATISSE, Make-A-Wish Foundation, Mandy Moore, Marisa Tomei, Perrey Reeves, The Latisse Wishes Campaign
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